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Alive Magazine

From Cars to Carryalls

Designer Vicki von Holzhausen has always taken the road less traveled, and she's ready to shift gears again.

What does it take to succeed as a designer in the competitive world of fashion? For Vicki von Holzhausen, a certain mental cocktail helps. Call it creativity spiked with logic. “My brain works as a mixture of a problem solver and an artist,” says Malibu-based von Holzhausen, who launched her eponymous brand of sleek, chic purses and accessories in 2015. Her CV is full of previous jobs at heavy-hitting luxury brand names, which also hasn’t hurt. But if you’re thinking Chanel or Louis Vuitton, you’re heading down the wrong road. Instead, think Mercedes-Benz and Audi. von Holzhausen got her start in the automotive industry. When she switched from designing cars to designing handbags, it may have looked like a radical departure—but it wasn’t. In fact, by bridging the two industries, she’s made a game-changing discovery: gorgeous leather goods don’t have to be leather at all. They can be made of something smarter.

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